Thinking and Language
  • Algorithms vs. Heuristics
    • Algorithms - Exhaust all possibilities before arriving at a solution
    • Heuristics - Simple thinking strategies that allow us to make judgments and solve problems efficiently (less time consuming, but more error-prone)
      • Representative - Using stereotypes to take shortcuts in thinking
      • Availability - When people judge the frequency of something based on how easily the info comes to mind (more deaths of stroke or car crashes?)
  • Fixation
    • Functional Fixedness - The tendency to think of things only in terms of their usual functions (paper clip = 2 functions -Max)

  • Thinking
    • Framing - The way we present an issue can significantly affect decisions and judgments

  • Phonemes vs. Morphemes
    • Phonemes - The smallest distinct sound unit in a spoken language
      • Example: bat, has three phonemes b • a • t
    • Morphemes - The smallest unit that carries a meaning
      • Example: milk=milk, pumpkin=pump •kin, unforgettable=un • for • get • table
  • Critical Period
    • Time period in childs life where they absorb information more/better
    • Learning language, imprinting, etc.